Pay-per-click ads are one of the fastest ways to generate new patient leads, especially for high-value procedures like rhinoplasty, breast augmentation, and tummy tucks. When campaigns are structured correctly, with strong intent targeting and optimized landing pages, PPC becomes a predictable way to fill your consultation calendar.
We run ads across Google Search, YouTube, and Meta (Facebook and Instagram), targeting people actively researching procedures. Whether someone is searching “facelift surgeon near me” or watching videos about liposuction recovery, we position your practice to show up with the right message at the right time.
PPC works best when you want fast visibility, launch a new procedure, or immediately dominate a competitive keyword. SEO builds long-term authority and organic growth. We often use both. PPC brings in leads now, while SEO for cosmetic surgeons builds sustainable rankings for the future.

Paid search for plastic surgery is one of the most competitive spaces online. Keywords like “rhinoplasty,” “mommy makeover,” or “facelift near me” can cost $10 to $50 per click, sometimes more. That’s why every click has to count. We build campaigns that maximize conversions, not just traffic.
Unlike emergency services, plastic surgery is elective and highly considered. Patients are researching options, reading reviews, and comparing credentials. Your ads need to stand out and make a strong first impression…fast.
Effective PPC for plastic surgeons isn’t just about the ads. It’s about where the ad sends people. We write ad copy, choose visuals, and build landing pages that immediately convey trust, safety, and professionalism, so more visitors book a consultation instead of bouncing to another site.
We use Google Search to target high-intent keywords like “breast augmentation consultation” or “facelift specialist near me.” Performance Max helps us expand reach with smart automation, showing your practice across Search, Maps, Gmail, and YouTube. All based on the procedures you offer.
We run Meta ads to retarget website visitors and keep your brand visible during the patient’s research phase. These platforms also work well for awareness campaigns that introduce your procedures and personality to the local market.
Patients often turn to YouTube for answers about recovery time, results, and what to expect. We use short videos and ads to position your practice as the trusted source, building familiarity and confidence before the consultation.
We start by understanding what you offer and how patients search for it. That means analyzing high-value procedures, studying your local competition, and finding the keywords that drive real consultations, not just clicks.
Each procedure needs its own landing page. We write and design these pages to convert, focusing on credibility, patient concerns, and a clear call to action. Then we test layouts, headlines, and visuals to see what performs best.
We write compelling ad copy and choose visuals that reflect your brand and build trust. Every campaign is structured to drive phone calls, form fills, and consultation requests — not just website visits.
We monitor every campaign for performance, adjusting budgets, keywords, and creative based on lead quality and cost per result. You’ll know what’s working and why, with reports that focus on booked consultations, not vanity metrics.
Lead costs vary depending on the procedure and your location. In most markets, we see leads for Botox or fillers priced under $50, while surgical consultations, such as rhinoplasty or a tummy tuck, tend to range from $75 to $200 per lead. The key is quality (not just volume) and we focus on converting the right patients.
Most campaigns start generating leads within the first two weeks. For higher-ticket surgeries, consultations typically begin booking within 30 to 60 days as we refine the messaging and dial in the targeting.
PPC and SEO work together. Paid ads give you instant visibility while SEO builds long-term traffic. The insights we gather from PPC, like which procedures get the most clicks or which headlines convert, directly improve your organic content and targeting.
Most of our PPC clients invest between $1,000 and $5,000 per month in ad spend, depending on the size of their market and the number of procedures they’re promoting. Our management fees typically start at $750/month, with full tracking, landing page creation, and weekly optimization included.
If you’re new to PPC, we offer short-term testing packages so you can see results without a major commitment. These test campaigns give us data to refine your ads and show you how paid search can drive new consultations.
Many practices bundle PPC with our SEO services to build a pipeline that delivers both short-term leads and long-term traffic. When ads and organic search work together, you get more visibility, better data, and faster growth.
Book a free strategy session, and we’ll show you what’s possible with PPC for your practice. We’ll review your procedures, target market, and budget to forecast lead volume and build a paid media plan tailored to your goals.
Most campaigns go live within 7 to 10 days. That includes research, ad creation, landing page development, and full tracking setup.
We recommend starting with at least $1,000 per month in ad spending to collect meaningful data and generate qualified leads. A larger budget may be needed for competitive procedures.
Yes. We handle the landing pages, conversion tracking, and reporting so you get full transparency and performance insights from day one.
Absolutely. We build campaigns by location, procedure type, and even patient demographics to maximize relevance and lead quality.
Yes. You’ll see exactly where your money is going, how your ads are performing, and what’s converting. There are no hidden metrics, just clear reporting.